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Practice Management

10 books that could change the way you think about business

As a financial professional, you're always learning and growing. And now more than ever, you need to stay on top of trends, cutting-edge techniques and leadership principles so your practice can thrive.

Your bookshelf may already be filled with classics like Stephen Covey's "The 7 Habits of Highly Successful People," Dale Carnegie's "How to Win Friends and Influence People," Ken Blanchard's "One Minute Manager" or "The E Myth" by Michael Gerber. But in order to navigate today's business world, you need to challenge the way you think so you can better aim to attract and retain clients, provide better service and stand the test of time.

Here are 10 books to add to your must-read list.

1. "Thinking, Fast and Slow" by Daniel Kahneman

Kahneman explores how the brain makes decisions and arrives at judgments. You'll learn how psychological biases and cognitive errors may affect your client's choices and behavior.

2. "Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity" by Kim Scott

Great leaders let their people know they care. But how can you do that without turning into a pushover? Kim Scott, a former Google executive, shows you how to lead with transparency and strength.

3. "Good to Great: Why Some Companies Make the Leap and Others Don't" by Jim Collins

Collins analyzes how 11 organizations manage to outperform their competitors over the course of 30 years. You'll learn how you can transform your company by following the principles of disciplined people, disciplined thought and disciplined action.

4. "Deep Work: Rules for Focused Success in a Distracted World" by Cal Newport

If you want to reach your business goals, you need uninterrupted time to be productive. This book is an essential guide to fighting off distractions so you can make space for what matters most.

5. "Never Eat Alone: and Other Secrets to Success, One Relationship at a Time" by Keith Ferrazzi

As a financial professional, networking is likely a crucial part of your business strategy, regardless of your personality type. Ferrazzi shows you how to build connections with authenticity and how to sell even if you're an introvert.

6. "Presence: Bringing Your Boldest Self to Your Biggest Challenges" by Amy Cuddy

Self-doubt can undermine your ability to establish trust and project gravitas with clients. In "Presence," Cuddy shows you how to blast past mental blocks to present effectively and earn more authority.

7. "Rise and Grind: Out-Perform, Out-Work, and Out-Hustle Your Way to a More Successful and Rewarding Life" by Daymond John

Daymond John, entrepreneur and "Shark" (from ABC's "Shark Tank"), takes you inside the habits and routines that helped him build FUBU into a $6 billion sportswear company.

8. "Give and Take: Why Helping Others Drives Our Success" by Adam Grant

Grant says there are two types of people in the world — givers and takers — and explains why, contrary to popular belief, research shows being a giver is best way to succeed in business and life. Learn how to build a better reputation and a more useful network with Grant's thoughtful approach.

9. "Grit: The Power of Passion and Perseverance" by Angela Duckworth

The secret to outstanding success isn't confidence or talent. It's grit, says Angela Duckworth. Based on science and interviews with top performers, Duckworth shows how to motivate yourself and achieve great results through passion and perseverance.

10. "Emotional Intelligence 2.0" by Travis Bradberry and Jean Greaves

Did you know that emotional intelligence (EQ) accounts for about 58% of performance in most jobs? This book gives you an essential framework to understand EQ and sound strategies to improve your self- and social-awareness.

Feeling inspired? Learn more about how to build your client's trust with emotional intelligence.

SM.2063932.08.20

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